One of the things I have realised is that running your own website means you just do not have time to keep up to date with the fast-changing world of search engine strategies. SEO specialists make a science of studying the search algorithms, and the things you need to do for an optimised site are far more than just a few good meta tags. If you can identify a budget for search engine optimization services and find a good SEO consultancy your SERPs position should soon start to improve. One company that can help with your marketing and search engine placement is CustomerMagnetism. They work with the big web search engines to get your listing closer to page one of the organic listings.